How do you define success?
When the Hypha team begins a relationship with a prospective client, we look to answer this question first and foremost: How do you define success? Your HubSpot system encompasses all the processes, procedures, and tools to help you succeed, wherever you are in the growth cycle.
HubSpot is uniquely equipped to maximize every component of your business through streamlined workflows, improved transparency, enhanced communications, meticulously detailed analytics, and much more.
Hypha HubSpot Development is a purpose-driven HubSpot Solutions Partner specializing in every aspect of the HubSpot platform. Whether you’re a small or medium-sized company, or an enterprise-level organization, our team of web, content and integrations engineers possess the experience and expertise to help you succeed!
Get to Know the Hubs
No Two Companies Are the Same: Neither Are Our Solutions
Your business is unique. To properly architect a sustainable solution, it’s important to understand where you are today, where you want to go, and the tools required to get you there. These five separate hubs, plus the base CRM, comprise the core HubSpot platform. Choosing which are right for you is essential for meeting your needs—both in the short term, and as you grow and scale.
The foundation of HubSpot's platform, the CRM (Customer Relationship Manager) features everything you need to organize, track, and build better relationships with leads and customers.
Similar to WordPress or other popular content management systems, CMS Hub is where HubSpot websites are built and hosted. With theming options, HubSpot CMS websites can be set up for future manipulation by non-developers.
Marketing automation at its finest, this hub serves as a nexus where all your marketing comes together: blogs, landing pages, lead nurturing workflows, automation, CTAs (calls-to-action), emails, testing, reporting, and more.
Sales Hub provides all the necessary tools to eliminate friction and empower a sales team to move more efficiently and close more business. These include: email templates, snippets, collateral performance tracking, automation, pipelines, and more.
Elevate your customer support and communications to delight your community and create raving fans and evangelists. Service Hub features include ticketing, knowledge base, chatbot, and more.
Ops Hub provides all the critical tools to run (and grow) better, from sophisticated automation and data-cleansing to custom integrations and coding, data set, and more.
Before We Begin
To determine which solutions are most appropriate for your business, it's best to define what we want to achieve, first.
Developing a successful growth plan requires a fundamental understanding of your business, resources, industry, competitive landscape, coupled with well-defined milestones and key performance indicators (KPIs).
- Do you have a clear vision for growth?
- Do you have the personnel to achieve it?
- Do you have an organizational chart?
- Do you have plans for Marketing, Sales, Service, and Rev Ops?
- Is your product or service capable of scaling?
- Which service/product/channel delivers the most revenue? Margin?
- How long is your sales cycle?
- What differentiates you from the competition?
- Who is your target market?
- How healthy is your database?
- What are the most common questions your Salespeople are asked? Are you willing to answer those questions online?
No talk of blog ideas, website traffic, font choices, or head shots yet. These are procedural details to set the foundation.
Once the baseline has been established and we've determined whether or not our services are appropriate, there’s one more important question...
Are we a fit?
Our time is valuable, and so is yours. One of our greatest strengths as an agency is determining early in a relationship whether or not we are in alignment with our prospective client. To answer this question, we examine several key aspects of a partnership:
1. Value Alignment
We work for companies with productive products or services that treat their employees with respect. How a prospect treats their employees is vital, because it’s a reflection of how our team will be treated.
2. Open Communication
The more we know and understand about your company, the more productive we will be. Hypha guarantees category exclusivity to our clients. In return, we ask for high-level access to strategic plans and financial performance.
3. Shared Expectations
We don’t promise the sun, moon, and stars. We do, however, vow to create operational efficiencies, improve the performance of your digital properties, communicate openly and consistently, admit when we fall short, and work diligently on your behalf.